Welcome to the part of my site where I talk about myself.

At the age of 13, I was cast in a pharma ad for epileptic medication. With that glorious first taste of advertising, I went on to become a copywriter, creative director and armchair strategist.

I’ve worked for agencies of every size and shape and even started my own. I’ve led pitches. Managed teams, departments and partner agencies. I’ve shot with Serena Williams... fed improv lines to Tim Tebow... almost killed Tony Hawk on` a skate jump in high winds ... heard all of William Shatner’s dirty jokes... and directed Ed Norton in a VO session from a gas station in backwoods Wisconsin at 5am… which was not as sketchy as it sounds.

I believe in sharp insights + sharp ideas… clarity… brevity... never ceasing to put pen to paper... work that’s both “creative” and effective... always keeping the audience in mind, including your clients... and keeping egos in check, because this is advertising not oncology.

I’m obliged to mention that my work has been recognized by Cannes, The One Show, Communication Arts, theFWA, Effies, OBIEs, Addys and my Mom’s book club. Other humblebrags include leading a Super Bowl rebrand campaign for MINI... a Super Bowl effort for T-mobile... and winning the pitch for DraftKings as an underdog agency pitted against the likes of Wieden.

Lastly, I don’t take myself as seriously as this page may suggest. Now back to the facts...

VaynerMedia, Los Angeles, Aug 2021-present
Group Creative Director overseeing Visa USA + Global (Social and 2024 Olympics program), TikTok, Durex, Woodbridge Wines and new business. Hiring, mentoring and managing creatives and creators.

Freelance CD/CW, May 2020-Aug 2021
Anomaly, Camp + King, William Morris 160/90, Bully Pulpit Interactive.

DDB, San Francisco, May 2018-May 2020
Group Creative Director. Oversaw Norton / LifeLock and Energy Upgrade California. Led and won the Amazon Fresh pitch. Recruited, hired and mentored talent.

Freelance CD/CW, July 2017-May 2018
Argonaut: responsible for Credit Karma campaign conception + production. TBD Agency: wrote and produced Nokia TV campaign for recently-formed SF agency.

Butler, Shine, Stern & Partners, Sausalito, 2011-July 2017
Creative Director. Oversaw MINI USA, MINI Global, DraftKings and Top Games. Led a dozen new business pitches. Also produced work for Priceline, Google, T-Mobile, ISIS Mobile Wallet, El Pollo Loco, Honest Tea and more. Responsible for creative department hiring, mentoring and fostering agency culture.

SA-5, San Francisco, 2009-2011
Founder, Partner, Executive Creative Director, Copywriter and Water Cooler Jug Changer. Since merged with Teak SF.
Clients: Logitech, Yahoo!, Sony Playstation, AOL, San Jose Earthquakes Soccer, SF Convention & Visitors Bureau, GoBros.com, RelayRides, Cameron Hughes wines.

Fancy, San Francisco, 2009
Creative Director and Copywriter at a short-lived startup. Clients: AT&T Wireless, Chiquita, Captain Morgan.

TBWA / Chiat / Day, Los Angeles, 2008
Copywriter on Nissan-Infiniti, VISA.

McCann, San Francisco, 2002-2007
Copywriter on XBOX, Microsoft Brand, Microsoft B2B, MSN, General Motors, Hotwire.com, NBC News, Oakland A’s, San Francisco 49ers, Stanford Hospital, Nortel Networks.

Odd Experiences, formative years
Barista, Taxi Driver, Security Guard, Vice-Presidential Motorcade Driver for Al Gore, Telemarketer, Housepainter, Camp Counselor, Busboy, McDonald’s Fry Guy, Window Installer, Elementary School Mascot (Bear), Pizzamaker, Pizza Delivery Guy, Dishwasher and Data Entry. Telemarketing hands down the worst.

Teaching
Portfolio Instructor, Academy of Art University, San Francisco, CA

Father of two children who can tie their own shoes, San Anselmo, CA

Learning
Colgate University: B.A., Hamilton, NY

AlwaysOpenTrafficSchool.com: 6 enrollments, 6 graduations, 6 tickets mitigated. Happy to write you a letter of recommendation.